Welcome to the Digital Health Digest series, hosted by Ellis Ward, Head of Digital Health. Join us in this Q&A series as we explore enlightening discussions with a wide range of individuals, including startup founders, investors, thought leaders, and influencers in the Digital Health field.
In this interview, Ellis Ward, Head of Digital Health, speaks with Liam Cahill, a healthcare strategist, advisor, and founder of Together Digital.
They discuss the rise of "new power" in healthcare, highlighting how social media influencers are gaining influence alongside traditional roles. Liam shares his personal journey of building a following and brand, which has led to new opportunities.
They also delve into the challenges faced by NHS contractors and freelancers, emphasizing the importance of a strong online presence and thought leadership, as well as the necessity for companies to differentiate themselves when pitching to the NHS.
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